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{"id":4694,"date":"2021-12-02T15:18:36","date_gmt":"2021-12-02T15:18:36","guid":{"rendered":"https:\/\/dailyonoff.com\/?p=4694"},"modified":"2021-12-02T15:18:36","modified_gmt":"2021-12-02T15:18:36","slug":"5-tips-to-create-successful-food-packaging","status":"publish","type":"post","link":"https:\/\/dailyonoff.com\/5-tips-to-create-successful-food-packaging\/","title":{"rendered":"5 Tips To Create Successful Food Packaging"},"content":{"rendered":"

<\/h1>\n

There are many aspects you have to consider when selling food products. Nutrition is one, the cost is another, and quality is essential for ensuring customers keep coming back for more. Yet, in terms of getting people to make that initial purchase, there\u2019s nothing more important than food packaging.<\/p>\n

Store shelves are overloaded with products. To fight for the attention of consumers, your packaging has to make an instant impression. It needs to catch the eye with the proper implementation of design and graphics<\/a>. Yet you also cannot forget qualities such as convenience and keeping your food products protected from the environment.<\/p>\n

To ensure success, here are five tips when designing your food packaging.<\/p>\n

1. Use the right materials<\/h2>\n

If you\u2019re directly involved in the manufacturing of your food packaging, it\u2019s essential you create this with the right materials. The packaging needs to ensure your food contents are safe from contaminants and other potential issues due to exposure to the outside world.<\/p>\n

Polymers are one of the most popular materials for food packaging. They offer strength, ease of manufacturing, and inexpensive cost. Furthermore, if you source these polymers from a reputable specialist like Polymer Chemistry<\/a>, you can retain these benefits and save even more \u2013 boosting your profit margins as a result.<\/p>\n

2. Size matters<\/h2>\n

Selecting your package size is an important decision. It has to be big enough to comfortably fit your food products, obviously, but you also have to think about other aspects. Space is at a premium for retailers, and they\u2019ll only consider stocking your products if they fit on their shelves.<\/p>\n

Fortunately, you only have to look at your competitors to know the type of dimensions to follow. Yet even if these dimensions are used as a guideline, you can still add small \u2013 yet impactful \u2013 changes to the structure of your packaging.<\/p>\n

3. Clarity<\/h2>\n

Customers typically want food products thatmatch their requirements. With the amount of choice available these days, people also tend to be more specific than going with a general option. When they see orange juice on the shelves, for instance, they can pick from sugary juices, healthy juices, and children\u2019s juices.<\/p>\n

Due to this, it\u2019s vital you provide clarity with your product packaging. Don\u2019t confuse customers, and make sure it is clear what customers are getting with your product.<\/p>\n

4. Eye-catching design<\/h2>\n

The design printed onto your packaging is obviously essential. It requires shelf impact, where it can differentiate from other products and grab the attention of potential customers. This is particularly important when trying to convince consumers to switch from a tried-and-tested option for your product.<\/p>\n

Avoid an overly busy or confusing design. Utilize interesting typography, an impactful color scheme<\/a>, and bold imagery.<\/p>\n

5. Consider usability<\/h2>\n

From squeeze bottles for sauce to sandwich wedge packaging that acts as a temporary container, usability is something you shouldn\u2019t overlook. People love convenience. If you have packaging which boosts the usability of your product, it makes it a more appealing proposition for consumers.<\/p>\n

What to Know Before Going Vegan<\/a><\/h1>\n","protected":false},"excerpt":{"rendered":"

There are many aspects you have to consider when selling food products. Nutrition is one, the cost is another, and quality is essential for ensuring customers keep coming back for more. Yet, in terms of getting people to make that initial purchase, there\u2019s nothing more important than food packaging. Store shelves are overloaded with products. …<\/p>\n","protected":false},"author":1,"featured_media":4696,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[],"class_list":["post-4694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-drink"],"yoast_head":"\n5 Tips To Create Successful Food Packaging » Daily On OFF<\/title>\n<meta name=\"description\" content=\"There are many aspects you have to consider when selling food products. 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